{"id":650,"date":"2015-12-11T20:48:16","date_gmt":"2015-12-11T20:48:16","guid":{"rendered":"http:\/\/otmanassociates.com\/?p=650"},"modified":"2019-12-19T19:41:20","modified_gmt":"2019-12-19T19:41:20","slug":"video-marketing-for-lead-generation","status":"publish","type":"post","link":"https:\/\/otmanassociates.com\/blog\/video-marketing-for-lead-generation\/","title":{"rendered":"Video Marketing For Lead Generation"},"content":{"rendered":"
Google and Yahoo<\/a> are putting more emphasis on videos in their search results, which means that currently is it much easier to rank a video quickly as compared to ranking a website for the same search term. This is good news for a lot of businesses who want to use video marketing as a sales generation or lead generation method. So whether you are a lawyer, plumber, real estate agent, retail store or just a website owner, you can benefit tremendously from getting your videos ranked highly on search engines for your key search phrases.<\/p>\n What Is A Ranked Video?<\/u><\/strong><\/p>\n A ranked video is when your video shows up on the first page of Google or YouTube for your targeted search phrase. Depending on how competitive the search term is, your video may rank even without using video SEO services. For example if you type \u201cInStyle Dental San Gabriel Reviews\u201d in Google.com you will see this:<\/p>\n <\/p>\n Or if you type \u201cStorm Damage Repair Arlington\u201d in Google.com you will see this:<\/p>\n <\/p>\n Each video contains a phone number that a customer can call immediately, making them an ideal lead generation source for any business, be it a lawyer that needs new clients or a plumber that needs new local leads. The great thing about these types of leads is that the customers\/clients are BUYING MODE when they make the phone call, otherwise they wouldn\u2019t be calling.<\/p>\n So what does it take to get your video ranked as well? Here are a few key things you will need to do.<\/p>\n Video Title and Keyword Phrases (on Page SEO)<\/u><\/strong><\/p>\n Perhaps the single biggest mistake that video marketers make is only targeting one keyword on their videos. You can target up to three keywords so it best to use all of them. Before you create your video title you need to know which keywords you will be targeting.<\/p>\n
\nOver the last couple of years a lot of small businesses have been moving to video marketing as a way to generate news leads for their businesses. This is because videos are visual and can easily be viewed on the go which is where a large number of us are viewing the internet now. This article will show you how you can use video SEO services provided by search engine optimization companies like Otman Associates<\/a> to rank your video and begin generating new leads.<\/p>\n